As a child growing up in Depression-era rural Virginia, Eddie Alley's quiet life is rooted in the rumors of his mother's witchcraft. But when an outsider violently disrupts the spell of his mother's unorthodox life, Eddie is inspired to pursue a future beyond the confines of his dead-end town. He leaves for New York and becomes a television horror-movie presenter beloved for his kitschy comedy. When he opens his family's door to a homeless teenager working as an intern at the TV station, the boy's presence not only awakens something in Eddie, but also in his twelve-year-old daughter, Wallis, who has begun to feel a strange kinship to her notorious grandmother.