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Contagious : why things catch on / Jonah Berger.

By: Material type: TextTextPublication details: New York : Simon & Schuster, c2013.Edition: 1st Simon & Schuster hardcover edDescription: viii, 244 p. : ill. ; 22 cmISBN:
  • 9781451686579 (hbk.)
  • 1451686579 (hbk.)
Subject(s): DDC classification:
  • 658.8/342 23
LOC classification:
  • HF5415.153 .B463 2013
Online resources:
Contents:
Social currency -- Triggers -- Emotion -- Public -- Practical value -- Stories.
List(s) this item appears in: Cultivate Indy
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Holdings
Item type Current library Home library Collection Call number Status Notes Date due Barcode
Book Independence Public Library Adult Non-Fiction Independence Public Library Adult Books BC 658.83 BERGER (Browse shelf(Opens below)) Available Business Center Resource 36123001543212

Includes bibliographical references and index.

Social currency -- Triggers -- Emotion -- Public -- Practical value -- Stories.

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